Alsons Dev brings community voices to the forefront at Davao Design Week 2026
DAVAO CITY — Davao Design Week 2026 brought together students, educators, creatives, design professionals, government representatives, and community leaders at La Herencia Davao from October 8 to 10 to explore participatory design, an approach that involves people in the design process to help address local challenges, improve everyday experiences, and shape more responsive places and systems.
Held under the theme “DESIGNDUMP: From The People,” the inaugural event was presented by Alsons Development and Investment Corporation (Alsons Dev), SKS Interiors, Inc., and La Herencia Davao in conjunction with the Department of Trade and Industry’s Design Week Philippines. It featured panel discussions with more than 30 speakers, workshops, performances, and interactive activities that encouraged participants to share perspectives and engage with issues affecting everyday life.


Hands-on workshops and interactive activities encouraged participants to learn, create, and connect, bringing Davao Design Week’s spirit of participation to life.
One of the ways the event put participatory design into practice was through the Puhon Visioning Workshop, organized by Placemaking Davao. It invited Dabawenyos of different ages and backgrounds, including children, to share their ideas, experiences, and aspirations for public spaces, infrastructure, and community life in Davao as the city approaches its 100th year.
For Alsons Dev, a Davao-based real estate developer with more than 60 years of experience in the industry, participatory design means putting people at the center of the development process. Vice President and General Manager Jolla A. Soriaga shared this perspective in her keynote address during Davao Design Week’s opening program.

Alsons Dev Vice President and General Manager Jolla A. Soriaga delivered a keynote address during the Davao Design Week 2026 opening program, sharing the company’s perspective on the role of design in real estate development and community building.
“As developers, we do more than create structures. We shape the places where people live, work, and interact, so good design must go beyond aesthetics and efficiency to respond to people’s needs. This calls for malasakit: understanding the people and places we serve and designing with genuine care for both. This community-centric approach guides our work at Alsons Dev,” Soriaga said.
Davao Design Week’s call to action, “Life is Better When We Design Together,” underscored that shaping better communities takes collective effort, combining professional expertise with the ideas, experiences, and aspirations of the people who live in them.


Alsons Dev’s exhibit at Davao Design Week 2026 featured a lush, immersive green space showcasing the company’s approach to sustainable design in its developments.
Through its participation in Davao Design Week, Alsons Dev reinforces its people-centered approach to planning and development, reflecting its commitment to building communities of lasting value and enhancing quality of life across generations.
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About Alsons Dev
Alsons Development and Investment Corporation (Alsons Dev) is a leading real estate development firm in Davao City with over six decades of experience, beginning with commercial leasing in the 1960s and expanding into real estate development in the 1990s.
The company’s real estate journey began with the launch of Aldevinco Shopping Center, Davao’s first shopping complex, which laid the foundation for its presence in the city. Over the years, Alsons Dev has become known for residential communities that offer enduring quality and growing value for homeowners and investors alike. From this foundation, the company broadened its reach with Nurtura, a sub-brand offering well-planned homes for young families and first-time homeowners.
Building on this growth, Alsons Dev further expanded its portfolio to include integrated mixed-use developments that bring together business, lifestyle, and community spaces. Projects like these reflect the company’s holistic approach, balancing livability with long-term value, while also marking its expansion beyond Davao to emerging growth areas such as Sarangani.
Alsons Dev is a member of the Alcantara Group, one of the country’s largest and most diversified Filipino-owned conglomerates with a proud history spanning 70 years.
Held under the theme “DESIGNDUMP: From The People,” the inaugural event was presented by Alsons Development and Investment Corporation (Alsons Dev), SKS Interiors, Inc., and La Herencia Davao in conjunction with the Department of Trade and Industry’s Design Week Philippines. It featured panel discussions with more than 30 speakers, workshops, performances, and interactive activities that encouraged participants to share perspectives and engage with issues affecting everyday life.


Hands-on workshops and interactive activities encouraged participants to learn, create, and connect, bringing Davao Design Week’s spirit of participation to life.
One of the ways the event put participatory design into practice was through the Puhon Visioning Workshop, organized by Placemaking Davao. It invited Dabawenyos of different ages and backgrounds, including children, to share their ideas, experiences, and aspirations for public spaces, infrastructure, and community life in Davao as the city approaches its 100th year.
For Alsons Dev, a Davao-based real estate developer with more than 60 years of experience in the industry, participatory design means putting people at the center of the development process. Vice President and General Manager Jolla A. Soriaga shared this perspective in her keynote address during Davao Design Week’s opening program.

Alsons Dev Vice President and General Manager Jolla A. Soriaga delivered a keynote address during the Davao Design Week 2026 opening program, sharing the company’s perspective on the role of design in real estate development and community building.
“As developers, we do more than create structures. We shape the places where people live, work, and interact, so good design must go beyond aesthetics and efficiency to respond to people’s needs. This calls for malasakit: understanding the people and places we serve and designing with genuine care for both. This community-centric approach guides our work at Alsons Dev,” Soriaga said.
Davao Design Week’s call to action, “Life is Better When We Design Together,” underscored that shaping better communities takes collective effort, combining professional expertise with the ideas, experiences, and aspirations of the people who live in them.


Alsons Dev’s exhibit at Davao Design Week 2026 featured a lush, immersive green space showcasing the company’s approach to sustainable design in its developments.
Through its participation in Davao Design Week, Alsons Dev reinforces its people-centered approach to planning and development, reflecting its commitment to building communities of lasting value and enhancing quality of life across generations.
###
About Alsons Dev
Alsons Development and Investment Corporation (Alsons Dev) is a leading real estate development firm in Davao City with over six decades of experience, beginning with commercial leasing in the 1960s and expanding into real estate development in the 1990s.
The company’s real estate journey began with the launch of Aldevinco Shopping Center, Davao’s first shopping complex, which laid the foundation for its presence in the city. Over the years, Alsons Dev has become known for residential communities that offer enduring quality and growing value for homeowners and investors alike. From this foundation, the company broadened its reach with Nurtura, a sub-brand offering well-planned homes for young families and first-time homeowners.
Building on this growth, Alsons Dev further expanded its portfolio to include integrated mixed-use developments that bring together business, lifestyle, and community spaces. Projects like these reflect the company’s holistic approach, balancing livability with long-term value, while also marking its expansion beyond Davao to emerging growth areas such as Sarangani.
Alsons Dev is a member of the Alcantara Group, one of the country’s largest and most diversified Filipino-owned conglomerates with a proud history spanning 70 years.
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